Radio, Cinema, TV

Functions_Upload
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Easy advertising spot upload
The marketing department uploads the central spots.

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  • Either your agency or staff can upload the audio and video information comprising the centrally-produced advertising spots.
  • Define predetermined points for the connection with the dealer trailer.
  • Approval of spots for external use by dealers, franchises and other local partners.
Functions_Fast_Access
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Quickly find required templates
Comprehensive search function to easily find required media templates.

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  • For example, using free search terms or within particular campaigns.
  • Clear listing of search results.
  • Get detailed information about, and view or listen to existing multimedia template files.
Functions_Radio_Own_Contents
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Uploading custom content
Local partners can save their own dealer, franchise or branch trailer or other content specific to them, such as spot clips, in BrandMaker, making it easy to access it later.

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  • Upload custom content using BrandMaker and make it available centrally, as needed.
  • If custom content for each local partner is produced by the marketing department, the marketing department can then import the content and make it available to dealers, franchises, etc.
  • It is also possible for external partners to save multiple trailers or extensions, and to manage them in the tool.
Functions_Automated_Spot_Creation
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Automated spot creation
BrandMaker connects the local extension to the centrally-produced advertising spot.

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  • The dealer or franchise owner selects the desired spots and the trailer or extension.
  • BrandMaker combines both multimedia files into a deliverable advertising spot.
Functions_Download_Forwarding
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Download or forward
After the advertisement spots have been created, BrandMaker provides them as download and provides seamless forwarding to radio or TV stations, cinemas, IPTV providers etc.

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  • Seamless media distribution processes by means of direct forwarding to the next participant in the production process.
  • Alternatively, it is possible to download the audio or multimedia file, e.g. for use in POS or in-store TV.
  • Created spots are archived in collaboration with the BrandMaker Media Pool and may be used again in subsequent modification processes.

Weitere Infos finden Sie im Internet unter www.brandmaker.com oder gerne auch per Telefon unter 0721 9658574.