BrandMaker.com - Web-Seminar MPO

06/09/2009 | 10:30 to 12:00
Web-Seminar: “More efficiency & less stress in your daily business with Marketing Process Optimization (MPO)”

Marketing – the most stressful job on earth? With increasing pressure to cut marketing costs and more requirements to marketing performance, many marketers are looking for new ways to accomplish more with constant or even lowered input of money and people. Their focus is moving towards more efficiency and productivity.

• Do you aim at generating measurable results for your brand by realizing creative concepts and fast reaction times while coping with more difficult economic conditions than ever?

• Do you feel that administrative reviews, approvals as well as coordination and correction cycles use up too much of your resource contingency?

• Would you like to learn how to gain more resources for more value creation by optimizing your marketing workflows?

While process optimization has been a critical part of the daily business in other corporate areas for years, marketing was locked up in the world of creative chaos. Workflow standardization and automation was perceived as pressure for ever more controlling and was thought of as destructing all creativity. However, process optimization is in fact an important means to obtain more time for the essential tasks rather than hindering creativity.

Mirko Holzer, CEO of BrandMaker GmbH, will introduce the field of MPO to his audience, demonstrate its effects and its potentials for productivity enhancements and will show what it means for the marketing department in practice.

Learn how software tools designed specifically for marketing support the daily tasks of planning, implementing and controlling campaigns and get to know the MRM solution BrandMaker, one example of software-based marketing process optimization, in a live demo.

To register for the web seminar, please go to: Web-Seminar MPO

Date: Tuesday, 06/09/2009, 10:30 – 12:00
Event host: Michael Leander Nielsen, Markedu
Speaker: Mirko Holzer, CEO of BrandMaker GmbH
Seminar language: German
Please register by: 05/20/2009

This web seminar is a complimentary service provided to you by BrandMaker.