Orchestrate your campaigns and marketing spend

Streamline processes from ideation to distribution

Manage content in any format and for any device

Build, share and protect the brand on all touchpoints

Collaborate with local partners to boost mutual success

Your starting point for the operative implementation of all your marketing measures

The core module for your project and workflow management

Coordinate your marketing efforts with fast approvals and transparent reviews

Consolidate key figures from all sources and display them  in dashboards

Centralize and execute your brand management in one portal to maintain your CI

Maintain your digital library with our Digital Asset Management system

Manage your product information in a neutral format for ideal reuse

Adapt and localize high-quality marketing materials compliant with your design

Say goodbye to complex orders via e-mail and automate your booking process

Forward your marketing assets quickly and professionally to interested parties

Simplify the implementation of campaigns and centralize postings for your social media channels

Leverage adaptive integrations with a variety of applications to automate data exchange

Enterprise-grade implementation for your marketing processes

Our roll-out methodology “Smart Launch” will bring you the fastest “time-to-value”

Our thorough custom training enables you to gain maximum benefits

We integrate BrandMaker with your IT environment, to support a seamless digital workspace for your users

We are one of the fastest growing MRM SaaS providers in the world. Get to know us

Get access to our company insights and join our press distribution list

Get to know our distribution and implementation partners

We tread new ground in new directions every day. If that is your thing, get in touch

We are trusted by the world’s most renowned brands. Discover a cross section of our clients

Our SaaS solutions help you to grow your business in a scalable and controlled way

You can expect a competitive offer, both as a multinational or SME

Our solutions are cost-efficient and can be introduced without your IT

Use Smart Launch, our implementation best practice, to gain quick results

Gain insights into marketing operations and digital transformation

Stay in touch and learn about events, products, publications and job openings

Get inspired and informed. Discover our productsheets, whitepapers and media kit

Our consultants and our support team are to help you out. Get in touch

About us

Management Team

BrandMaker is a leader in Marketing Resource Management (MRM). Our solutions help enterprise marketing and sales teams by optimizing marketing operations management and the delivery of customized marketing content that addresses the needs of specific customers at appropriate points in the buying process.

Meet the management team behind this success story.

Mirko Holzer, CEO

Both prior and during his studies in computer science at the University of Karlsruhe, Mirko Holzer had been involved in projects to develop individual software. In 2008 he founded BrandMaker GmbH together with Sven A. Schäfer. Since then he has focused on the topic of Marketing Process Optimization and Marketing Resource Management.

Mirko Holzer| BrandMaker
Robert Gratzl | BrandMaker

Robert Gratzl, COO

Before joining BrandMaker, Robert Gratzl was Managing Director and General Manager EMEA of Citrix’s European SaaS Division. Prior to that, he was CEO of Netviewer AG and Chief Financial Officer of web.de AG where he played key roles in the success stories of both companies. At BrandMaker, Robert Gratzl’s responsibilities at board level focus on the areas of Professional Services and Development as well as Finance and Administration.

Sven A. Schäfer, Principal Product Expert

Sven Schäfer studied computer science at the Technische Hochschule in Karlsruhe. After founding various companies, including BySy Productions and nachtausgabe.de, he founded what would become BrandMaker GmbH in 2008 together with Mirko Holzer. Sven A. Schäfer has laid the essential technical foundations for the development of the BrandMaker products.

Sven Schaefer | BrandMaker
Ted Lesher | BrandMaker

Ted Lesher, Managing Director, BrandMaker U.S.

Ted Lesher has a strong software sales and sales management track record in software technologies including product lifecycle management, enterprise content management, document management and business process automation. Ted was a leading sales contributor at PTC, Eprise, and Endeca (now Oracle), and held key leadership positions at NexPrise and Trubiquity.


At BrandMaker, we’re looking for people with passion, grit, and integrity. You’re encouraged to apply even if your experience doesn’t precisely match the job description. Your skills and passion will stand out—and set you apart—especially if your career has taken some extraordinary twists and turns. At BrandMaker, we welcome diverse perspectives and people who think rigorously and aren’t afraid to challenge assumptions.

Get in touch with us now

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to grow your business

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