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BrandMaker GmbH
c/o Dunja Riehemann
Rüppurrer Str. 1
76137 Karlsruhe

BrandMaker Research Shows Marketing Ops Critical to Effective Campaign Planning & Workflow Management

ATLANTA, Georgia, May 11, 2021 – BrandMaker, the leading innovator in Marketing Operations and Marketing Resource Management solutions, today announced the second in a series of findings of its independent research study on experiences and attitudes of top marketing executives around marketing operations. The research found that outdated marketing processes are inhibiting workflow management and campaign planning and impacting the success of marketing programs.

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BrandMaker Research Reveals Marketing Operations is Top Priority for Global CMOs

ATLANTA, Georgia, April 8, 2021 – BrandMaker, the leading innovator in Marketing Operations and Marketing Resource Management solutions, today announced the first in a series of findings of its independent research study on experiences and attitudes of top marketing executives around marketing operations. The research revealed marketing operations (marketing ops) has become the top priority for marketing leaders in 2021, ahead of key areas such as brand building and lead generation.

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BrandMaker Announces Strategic Investment from Rubicon Technology Partners

Investment will accelerate global growth of BrandMaker’s marketing operations solution

ATLANTA, Georgia, February 24, 2021 – BrandMaker, the leading innovator in Marketing Operations and Marketing Resource Management solutions, has secured a strategic majority investment from Rubicon Technology Partners (“Rubicon”), a leading private equity firm based in Boulder, Colo., that is focused exclusively on investing in and growing enterprise software companies. The investment will accelerate BrandMaker’s global growth strategy, particularly in North America, through continued product innovation, go-to-market expansion, and pursuit of acquisition opportunities.

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BrandMaker Posts Record Growth in 2020 as Global Marketers Prioritize Agility, Efficiency and Value

ATLANTA, Georgia, January 28, 2021 – BrandMaker, the leading innovator in Marketing Operations solutions, today announced the accelerated adoption of its Marketing Operations platform driven by a significant increase in new customers and strong organic growth. New customers signing up to the BrandMaker Marketing Operations platform in 2020 grew 175% year-over-year, many of which are global household brands, including the largest specialty consumer electronics retailer in the U.S., a top 10 U.S. bank, several multi-national CPG conglomerates, and a major fashion retailer in EMEA.

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BrandMaker ‘Pulse’ Reveals Financial and Workflow Management a 2021 Priority for Global Marketing Organizations

ATLANTA, November, 19, 2020: BrandMaker, the leading innovator in Marketing Operations solutions, today shared the findings of its second BrandMaker Pulse – a global qualitative study into the key issues affecting global marketing organizations. This latest ‘Pulse’ was conducted in October to capture 2021 priorities. Key findings of the BrandMaker Pulse include:

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