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Benefit from integrated marketing planning that adds value across your organization
Global marketing teams must be able to deliver substantial, tangible results. From lead generation and brand identity development to a holistic communication strategy – marketing touches all functional areas of a business and must demonstrate ROI in a constant way.
Value-Based Marketing Planning is an approach that provides best practices for the development and communication of marketing strategies and plans throughout the company. This quick video shows you how global manufacturer TMD Friction uses BrandMaker’s value-based Marketing Planner to reduce workloads while improving enterprise-wide communication.