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BrandMaker Podcast Series
Marketing Operations: The Secret of Smarter Working
Welcome to the BrandMaker Podcast Series, where we explore the issues and trends around Marketing Operations, its role in building global brands, and why it is a critical and strategic tool in the pursuit of successful global campaign management, financial control, and marketing excellence.
BrandMaker Podcast Series
Marketing Operations: The Secret of Smarter Working
Welcome to the BrandMaker Podcast Series, where we explore the issues and trends around Marketing Operations, its role in building global brands, and why it is a critical and strategic tool in the pursuit of successful global campaign management, financial control, and marketing excellence.
In this series, we will talk with global marketing influencers and experts about their thoughts, experiences, journeys, and successes in managing marketing programs and budgets while delivering ROI and how innovation and operational excellence plays a role in their success.
Episode 3
Marketing Operations:
Optimizing Commercial and Marketing Operations at IKEA
With Edward Martin, Product Manager - Strategy and Business Planning Digital Unit, IKEA
Episode 2
Marketing Operations:
Uncovering Data-Based Insights
With Diane Hagglund, Founder & CEO of Dimensional Research
Episode 1
Marketing Operations:
The Secret of Smarter Working
With Mirko Holzer, CEO BrandMaker
Learn More About Marketing Operations From Our Stories
Webinar Series: ROI of Marketing Operations
Webinar Series: ROI of Marketing Operations
Webinar Series: ROI of Marketing Operations
Webinar Series: ROI of Marketing Operations
Fast and cost-effective time-to-market in electronics retailing
Thousands of global assets individually deployable via a central platform
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Easily plan campaigns and budgets worldwide and implement them in line with branding requirements
Increase Global Marketing Efficiency Through Optimized Financial Planning
Central Campaign Planning on One Platform
Providing a worldwide brand management solution
A strong and consistent global brand
Hundreds of thousands of assets instantly available
Improving the management and availability of brand assets worldwide